Sliema is popular with the Maltese, who will often choose one of its many café's or restaurants for business or social meetings or for shopping for well-known brands. It is actually a daily routine to see the cross-generation community strolling along 'the front' dropping in a private lido during the day, relaxing in a café during the late afternoon and feasting in one of the many restaurants in Sliema throughout the evening.
Tourists love it too. Here is the opportunity to walk out of a massive, old church into a cool shopping complex lying just next door; to sit in the sun under palm-trees admiring a gorgeous view of Valletta and Manoel island lying across Marsamxett Harbour; to take a walk along the long Sliema Promenade all the way to St Julians, admiring open sea-views all the way; to take a swim in the deep, crystal clear waters at one of its rocky beaches...Sliema is simply a place for enjoyment!